Woodard Cleaning & Restoration
Woodard Carpet Cleaning & Restoration wanted to explore creative approaches that went beyond the typical 'room shot' often seen in carpet cleaning advertising. As the lead creative, a writer and I collaborated to develop fun and visually engaging direct mail pieces and commercials that would stand out both in the mailbox and on screen.
creative concepts | Art direction | Graphic design | Illustration
Stop those Muddy Kids!
keeping a house clean when you have kids.
Keeping with the playful nature of the print campaigns, we created an ad that told the story of keeping carpets clean with kids in the house. It featured recognizable, fun music that built up to the moment when the mother simply couldn't stop those muddy kids.
